How to Create an Effective Media Wall for Your Awards Night or Gala Dinner

October 21, 2025

Want your event photos to look like they belong on the red carpet? A media wall is your secret weapon. More than just a backdrop, it’s a branding powerhouse that elevates your event, creates Instagram-worthy moments, and leaves a lasting impression on guests.

Here’s how to design a media wall that looks stunning and works hard for your brand.

A woman in a dark teal dress poses for photos on a red carpet in front of a backdrop displaying event sponsors logos at a formal event. Photographers take her picture.

Why a Media Wall is a Must-Have

  • Brand Visibility: Every photo taken in front of your media wall becomes a marketing asset.
  • Guest Experience: It gives attendees a glamorous photo opportunity.
  • Event Cohesion: A well-designed wall ties your theme and branding together.
Two men sit in armchairs on a stage, having a conversation. Behind them is a colorful backdrop with logos reading 20 Star Club and Melbourne Masters Blaster. Bottled water is on a small table between them.

1. Choose the Right Size

Your media wall should suit the scale of your event:

  • Small events: 2–3 metres wide for intimate gatherings.
  • Large galas: 6–8 metres wide for multiple guests and group shots.
  • Height: Standard is 2.3 metres, but go taller for dramatic impact.

2. Select the Best Material

  • Fabric: Lightweight, easy to transport, and great for printed designs.
  • Vinyl: Durable and ideal for bold colours.
  • LED Screens: For animated logos and dynamic visuals.

3. Nail the Design

  • Logo Placement: Repeat logos in a step-and-repeat pattern for maximum exposure.
  • Colour Contrast: Ensure logos pop against the background.
  • Theme Integration: Match your event’s colour palette and style.
  • Pro Tip: Avoid clutter. Too many logos can make photos look messy.

4. Light It Like a Pro

Lighting can make or break your media wall photos:

  • Use soft, even lighting to avoid harsh shadows.
  • Add up-lights or LED strips for a premium look.
  • Consider coloured washes to match your theme.

5. Add Interactive Elements

  • Hashtag signage for social sharing.
  • QR codes linking to event info or sponsor pages.
  • Props or 3D elements for a playful twist.

6. Position for Maximum Impact

Place your media wall:

  • Near the entrance for first impressions.
  • In a high-traffic area for maximum photo opportunities.
  • Away from cluttered backgrounds for clean shots.
A large blue-lit display reads Volkswagen Lets Drive 25 next to the Volkswagen logo at an indoor event, showcasing expert Designing Event Media Walls with geometric patterned flooring and modern decorations visible.

FAQs About Media Walls

What size should a media wall be?

It depends on your venue and guest count, but 6 metres wide is ideal for large events.

How much does a media wall cost?

Fabric walls start from a few hundred dollars; LED walls are a premium option.

Can I reuse my media wall?

Yes, if the design is evergreen and branding remains relevant.

A white step and repeat banner, perfect for designing event media walls, displayed outdoors with repeating logos of Bentley, Yacht Toys, and another circular logo. It’s set up on grass with a potted plant visible at the edge.
A woman poses in a black evening gown on a purple carpet in front of a stylish backdrop, showcasing the impact of Designing Event Media Walls as photographers and attendees capture the moment at this formal event.
A split image: on the left, a man poses behind a Have You Seen This Wizard? Harry Potter photo board; on the right, a trolley with suitcases and a birdcage stands by a Platform 9¾ backdrop—perfect inspiration for designing event media walls.
A large green wall covered with foliage displays the text 15 years in bold white lettering, showcasing expert designing event media walls for a 15-year anniversary celebration under dramatic event lighting.
A person poses in front of an illuminated, decorative floral-patterned backdrop with purple lighting—a perfect example of designing event media walls—while a spotlight shines on them from the left in this indoor setting.
Three people pose in front of a large, brightly lit display screen—showcasing expert Designing Event Media Walls—at an indoor event. Two photographers capture the moment against purple lighting and background tables.
A white step and repeat banner, perfect for designing event media walls, displayed outdoors with repeating logos of Bentley, Yacht Toys, and another circular logo. It’s set up on grass with a potted plant visible at the edge.
A woman poses in a black evening gown on a purple carpet in front of a stylish backdrop, showcasing the impact of Designing Event Media Walls as photographers and attendees capture the moment at this formal event.
A split image: on the left, a man poses behind a Have You Seen This Wizard? Harry Potter photo board; on the right, a trolley with suitcases and a birdcage stands by a Platform 9¾ backdrop—perfect inspiration for designing event media walls.
A large green wall covered with foliage displays the text 15 years in bold white lettering, showcasing expert designing event media walls for a 15-year anniversary celebration under dramatic event lighting.
A person poses in front of an illuminated, decorative floral-patterned backdrop with purple lighting—a perfect example of designing event media walls—while a spotlight shines on them from the left in this indoor setting.
Three people pose in front of a large, brightly lit display screen—showcasing expert Designing Event Media Walls—at an indoor event. Two photographers capture the moment against purple lighting and background tables.

Ready to Create a Show-Stopping Media Wall? 

At Encore, we design and deliver media walls that make your event look like a red-carpet affair. From concept to installation, our team ensures your branding shines in every photo. 

Let’s make your next event unforgettable.

Contact Us

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Awards Night Event Backdrop Gala Dinners Media Wall Production