{"id":25725,"date":"2026-05-26T03:35:23","date_gmt":"2026-05-26T03:35:23","guid":{"rendered":"https:\/\/www.encore-apac.com\/?post_type=case-study&#038;p=25725"},"modified":"2026-05-26T03:35:27","modified_gmt":"2026-05-26T03:35:27","slug":"hilti-australia-national-conference-and-power-up-launch","status":"publish","type":"case-study","link":"https:\/\/www.encore-apac.com\/zh-hant\/event-planning-resources\/case-studies\/hilti-australia-national-conference-and-power-up-launch\/","title":{"rendered":"Hilti Australia National Conference and Power Up Launch"},"content":{"rendered":"<div class=\"custom-block padding--bottom \" > <div class=\"breadcrumb-container\"><div class=\"container\"><nav class=\"breadcrumb\"><div class=\"breadcrumb__home\"><a href=\"https:\/\/www.encore-apac.com\/zh-hant\/\"><span class=\"breadcrumb__home__icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12.1919 7.02537C12.0673 6.99154 11.9325 6.99154 11.8079 7.02537C11.7896 7.03034 11.7359 7.04697 11.5943 7.14418C11.4414 7.24911 11.2514 7.40082 10.9417 7.64961L7.1004 10.7346C6.73765 11.026 6.70113 11.0657 6.68057 11.0936C6.64692 11.139 6.62568 11.1841 6.61376 11.226L6.61333 11.2279C6.61333 11.2279 6.61235 11.2327 6.6115 11.2386C6.60971 11.2509 6.60718 11.2733 6.60506 11.3128C6.60033 11.4008 6.6 11.517 6.6 11.7234V17H9.4V15.0628C9.4 13.6205 10.6465 12.5943 12 12.5943C13.3535 12.5943 14.6 13.6205 14.6 15.0628V17H17.4V11.7234C17.4 11.5175 17.3996 11.4012 17.3948 11.3135C17.3927 11.2742 17.3901 11.2517 17.3883 11.2393C17.3874 11.2333 17.3864 11.2283 17.3864 11.2283L17.3859 11.226C17.3734 11.1821 17.352 11.1373 17.3197 11.0936C17.2991 11.0658 17.2626 11.0261 16.8998 10.7346L13.0598 7.65062C12.7496 7.40152 12.5593 7.24956 12.4062 7.14448C12.2643 7.0471 12.2104 7.03038 12.1919 7.02537ZM19.4 17V11.7234C19.4 11.699 19.4 11.6744 19.4001 11.6498C19.4007 11.3339 19.4013 11.0009 19.3094 10.6784C19.2298 10.3987 19.0999 10.1372 18.9277 9.9043C18.7319 9.63963 18.4719 9.43143 18.2108 9.22229C18.1912 9.20663 18.1717 9.19097 18.1521 9.17528L14.2876 6.07159C14.0103 5.84887 13.7608 5.64843 13.5378 5.49541C13.297 5.33019 13.0335 5.18143 12.7159 5.09521C12.2482 4.96826 11.7517 4.96826 11.284 5.09521C10.9665 5.1814 10.7031 5.33011 10.4626 5.49518C10.2401 5.64788 9.99113 5.84782 9.71468 6.06987L5.84804 9.17528C5.8286 9.19089 5.80915 9.20647 5.78971 9.22204C5.52834 9.43135 5.26837 9.63955 5.07256 9.9043C4.90155 10.1355 4.7704 10.3967 4.69019 10.6784C4.59861 11.0001 4.59927 11.3329 4.5999 11.6467C4.59995 11.6724 4.6 11.698 4.6 11.7234V17H4C3.44772 17 3 17.4477 3 18C3 18.5523 3.44772 19 4 19H20C20.5523 19 21 18.5523 21 18C21 17.4477 20.5523 17 20 17H19.4ZM12.6 17V15.0628C12.6 14.883 12.4138 14.5943 12 14.5943C11.5862 14.5943 11.4 14.883 11.4 15.0628V17H12.6Z\" fill=\"#1F1646\"\/><\/svg> <\/span><span class=\"breadcrumb__home__name\">\u4e3b\u9801 <\/span><\/a><span class=\"delimiter\">\/<\/span><\/div><div class=\"breadcrumb__parents\"> <button class=\"text breadcrumb__parents__menu\">&#8230; &nbsp;\/<\/button><\/div><div class=\"breadcrumb__dropdown shadow\"><\/div><div class=\"breadcrumb__current\"><span>Hilti Australia National Conference and Power Up Launch<\/span><\/div><\/nav><\/div><\/div> <\/div>\n\n<div class=\"custom-block padding--bottom \" > <div class=\"single-resource-hero\" id=\"block_9dc50df19ed883c0111263d77f54c88c\" data-theme=\"midnight-elegance\"><div class=\"wrap-shapes\"><div class=\"container\"><div class=\"shapes\"><svg width=\"133\" height=\"91\" viewBox=\"0 0 133 91\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M9.87022 19.5547L19 28.5581L9.87022 37.5615L0.740437 28.5581L9.87022 19.5547Z\" fill=\"var(--color2)\"\/><path d=\"M47.9562 0.000174339L71 22.7251L47.9562 45.45L24.9124 22.7251L47.9562 0.000174339Z\" fill=\"var(--color2)\"\/><path d=\"M38.9138 55.1376L53 69.0288L38.9139 82.92L24.8277 69.0288L38.9138 55.1376Z\" fill=\"var(--color3)\"\/><path d=\"M96.7761 19.3633L133 55.0859L96.776 90.8086L60.5521 55.0859L96.7761 19.3633Z\" fill=\"var(--color1)\"\/><\/svg><\/div><\/div><\/div><div class=\"container container--sm\"><div class=\"row align-center justify-between mobile-reverse\"><div class=\"col-12\"><div class=\"resource-hero__content\"> <h1 class=\"title headline\" data-pinnable>Hilti Australia National Conference and Power Up Launch<\/h1>     <\/div><\/div><div class=\"col-12\"> <div class=\"wrap-image  wrap-video   wrap-video--margin\" id=\"video-block_9dc50df19ed883c0111263d77f54c88c\" data-pinnable><template v-if=\"!isPlaying\"> <picture><source media=\"(min-width: 1200px)\" srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2010597200.webp\" type=\"image\/webp\"><source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2010597200-1200x800.webp\" type=\"image\/webp\"><source media=\"(min-width: 400px)\" srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2010597200-768x512.webp\" type=\"image\/webp\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2010597200-450x300.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2010597200.jpg\" loading=\"lazy\" alt=\"Hilti Power Up Conference - Western Sydney Convention Centre - Encore Event Technologies\"><\/picture>  <div class=\"play-btn\" @click=\"playVideoClick\"><svg width=\"18\" height=\"20\" viewBox=\"0 0 18 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M5.80014 2.30273C4.22495 1.3933 3.43658 0.938714 2.7903 1.00664C2.22659 1.06589 1.71495 1.36175 1.38178 1.82031C0.999943 2.34586 0.999943 3.25473 0.999943 5.07236L0.999942 14.7753C0.999942 16.5929 0.999942 17.5017 1.38178 18.0272C1.71495 18.4858 2.22659 18.7818 2.7903 18.841C3.43658 18.9089 4.22495 18.4545 5.80014 17.5451L14.2001 12.6953C15.7753 11.7859 16.5628 11.331 16.8271 10.7373C17.0576 10.2195 17.0576 9.62783 16.8271 9.11002C16.5629 8.51661 15.7754 8.06197 14.2016 7.15329L5.80014 2.30273Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/div><\/template>  <div class=\"video-player\" ref=\"iframe\" data-vimeo-url=\"https:\/\/player.vimeo.com\/video\/1195475064\" data-vimeo-autoplay=\"true\" data-vimeo-muted=\"true\"><\/div> <\/div><\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n\n<div class=\"custom-block padding--bottom \" > <div class=\"text-block\"><div class=\"container container--fluid\"><div class=\"row justify-center\"><div class=\"col-lg-10\"><div class=\"\">  <div class=\"text\" data-pinnable><p><em><strong>Venue:<\/strong> <a href=\"https:\/\/www.encore-anzpac.com\/locations\/western-sydney-convention-centre\" target=\"_blank\" rel=\"noopener\">Western Sydney Convention Centre<\/a><\/em><\/p>\n<p>When <a href=\"https:\/\/www.hilti.com.au\/\" target=\"_blank\" rel=\"noopener\">Hilti Australia<\/a> brought its teams together for a national conference and product launch, the objective was clear: unite employees from across the country, showcase new products in a live demonstration environment, and deliver an experience that reflected the scale and ambition of the brand.<\/p>\n<p>Encore partnered with Hilti to deliver an end to end event solution, managing production, design, logistics coordination and on site delivery for a complex, multi day program across both indoor and outdoor environments at the <a href=\"https:\/\/westernsydneyconventioncentre.com.au\/\" target=\"_blank\" rel=\"noopener\">Western Sydney Convention Centre.<\/a><\/p>\n<p>&nbsp;<\/p>\n<h2>A multi-layered national event<\/h2>\n<p>The event unfolded across several days, with two full days of build followed by an employee conference day and a customer engagement day. Approximately 400 attendees travelled from across Australia, including account managers, sales teams and key personnel, with interstate delegates supported through coordinated accommodation and transport logistics delivered in partnership with ATPI Travel.<\/p>\n<p>Encore created a custom event website to centralise registration, event information and agendas, seamlessly connecting delegates to travel arrangements and ensuring a smooth experience from confirmation through arrival.<\/p>\n<p>On site, the experience was carefully zoned to support both presentation and participation. Inside, the plenary space featured a refined setup using illuminated backdrops, Astera tube lighting and vehicle reveals that showcased Hilti branded sales vehicles as part of the product story. Outside, eight marquees of varying sizes were installed to create a large scale demonstration precinct, supported by branded perimeter fencing, wayfinding signage, generators and power distribution.<\/p>\n<h3>Brand expression through design<\/h3>\n<p>Hilti\u2019s brand identity red was treated as a core design asset throughout the event. While delegates wore their Hilti corporate uniform, the colour was expressed across branded fencing, vehicle reveals, wayfinding and lighting accents, creating a strong sense of unity across the site. Encore\u2019s creative approach anchored the experience visually, making the brand instantly recognisable at every touchpoint. This considered approach ensured the brand was ever present without overwhelming the space, reinforcing Hilti\u2019s identity across both indoor and outdoor environments.<\/p>\n<h3>Designing impact with flexibility<\/h3>\n<p>Encore adapted the creative approach to align with Hilti\u2019s objectives and budget while maintaining visual impact. Rather than relying on scale alone, the final design leveraged lighting, structure and spatial planning to deliver a high energy environment that supported live demonstrations and intuitive audience flow.<\/p>\n<p>The gala dinner marked a complete shift in tone. Within a two hour turnaround, Encore transformed the conference space into a vibrant evening experience with a carnival inspired theme. Trapeze silhouettes, a circus tent backdrop, interactive carnival games and playful table styling elements such as popcorn and fairy floss created a sense of fun and celebration.<\/p>\n<h3>Sustainability in action<\/h3>\n<p>Sustainability was embedded into delivery through practical, considered ways. Pallets originally used to transport concrete blocks were repurposed as industrial styling elements during the event, then passed on to the marquee supplier for continued use.<br \/>\nHilti retained key branding assets including the illuminated backdrop and branded perimeter fencing for future events, reducing waste and enabling reuse, extending the life of event materials beyond a single use.<\/p>\n<h3>The result<\/h3>\n<p>Feedback from Hilti and delegates was extremely positive, with particular praise for the professional AV, the smooth event delivery, and the visual impact of the gala dinner.<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n\n<div class=\"custom-block padding--bottom \" > <section class=\"image-gallery\"><div class=\"swiper image-gallery-swiper\"><div class=\"swiper-wrapper\"> <div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" 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data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-0830518200.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-0830518200-1200x800.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-0830518200.jpg\" loading=\"lazy\" alt=\"\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2308039200.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2308039200.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2308039200.jpg\" loading=\"lazy\" alt=\"Hilti Power Up Conference - Western Sydney Convention Centre - Encore Event Technologies\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2011175000.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2011175000-1200x800.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/05\/260422-EventPhotosAu-Hilti-PowerUp-2011175000.jpg\" loading=\"lazy\" alt=\"Hilti Power Up Conference - Western Sydney Convention Centre - Encore Event Technologies\"><\/picture><\/div><div 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12.6356L13.7001 16.5572C13.3057 16.9438 12.6726 16.9376 12.2859 16.5432C11.8993 16.1488 11.9056 15.5157 12.2999 15.1291L14.5516 12.9216H7C6.44772 12.9216 6 12.4739 6 11.9216C6 11.3693 6.44772 10.9216 7 10.9216H14.5516L12.2999 8.71407C11.9056 8.32743 11.8993 7.6943 12.2859 7.29993Z\"><\/path><\/svg> <\/span> <\/div><\/a><\/div><\/div><div class=\"swiper-slide\"><div class=\"card\"><a href=\"https:\/\/www.encore-apac.com\/zh-hant\/event-planning-resources\/case-studies\/%e6%be%b3%e6%b4%b2%e8%81%bd%e5%8a%9b%e5%b9%b4%e6%9c%83\/\"><div class=\"card__image\"><picture><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/10\/HEARIN1-1200x800.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/10\/HEARIN1-1200x800.jpg\" loading=\"lazy\" alt=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/10\/HEARIN1-1200x800.jpg\"><\/picture><\/div><div class=\"card__text\"><h3 class=\"title  title--xs 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height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-labelledby=\"svgTitle svgDesc\"><title id=\"svgTitle\">arrow right<\/title><desc id=\"svgDesc\">arrow right icon<\/desc><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12.2859 7.29993C12.6726 6.90556 13.3057 6.89929 13.7001 7.28593L17.7001 11.2075C17.8919 11.3956 18 11.6529 18 11.9216C18 12.1902 17.8919 12.4476 17.7001 12.6356L13.7001 16.5572C13.3057 16.9438 12.6726 16.9376 12.2859 16.5432C11.8993 16.1488 11.9056 15.5157 12.2999 15.1291L14.5516 12.9216H7C6.44772 12.9216 6 12.4739 6 11.9216C6 11.3693 6.44772 10.9216 7 10.9216H14.5516L12.2999 8.71407C11.9056 8.32743 11.8993 7.6943 12.2859 7.29993Z\"><\/path><\/svg> <\/span> <\/div><\/a><\/div><\/div><div class=\"swiper-slide\"><div class=\"card\"><a 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src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/04\/Amway-China-07.03.2026-705-1200x800.jpg\" loading=\"lazy\" alt=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2026\/04\/Amway-China-07.03.2026-705-1200x800.jpg\"><\/picture><\/div><div class=\"card__text\"><h3 class=\"title  title--xs \">\u4e0a\u6f14ONE DERLAND\uff1a\u5728\u66fc\u8c37\u8209\u8fa6\u5b89\u5229\u4e2d\u570b12,000\u540d\u4ee3\u8868\u591a\u6ce2\u7814\u8a0e\u6703<\/h3> <span class=\"btn btn--link\"> <span class=\"btn__text\">\u67e5\u770b <\/span> <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-labelledby=\"svgTitle svgDesc\"><title id=\"svgTitle\">arrow right<\/title><desc id=\"svgDesc\">arrow right icon<\/desc><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12.2859 7.29993C12.6726 6.90556 13.3057 6.89929 13.7001 7.28593L17.7001 11.2075C17.8919 11.3956 18 11.6529 18 11.9216C18 12.1902 17.8919 12.4476 17.7001 12.6356L13.7001 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