{"id":11866,"date":"2024-01-08T23:08:00","date_gmt":"2024-01-08T23:08:00","guid":{"rendered":"https:\/\/encoreapac.wpenginepowered.com\/event-planning-resources\/case-studies\/break-free-imex-america-2023\/"},"modified":"2025-09-25T14:07:05","modified_gmt":"2025-09-25T14:07:05","slug":"break-free-imex-america-2023","status":"publish","type":"case-study","link":"https:\/\/www.encore-apac.com\/ko\/event-planning-resources\/case-studies\/break-free-imex-america-2023\/","title":{"rendered":"Imex America 2023\uc5d0 \ud3ec\ud568 \ubc0f \uc18c\uc18d"},"content":{"rendered":"<div class=\"custom-block padding--bottom \" > <div class=\"breadcrumb-container\"><div class=\"container\"><nav class=\"breadcrumb\"><div class=\"breadcrumb__home\"><a href=\"https:\/\/www.encore-apac.com\/ko\/\"><span class=\"breadcrumb__home__icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12.1919 7.02537C12.0673 6.99154 11.9325 6.99154 11.8079 7.02537C11.7896 7.03034 11.7359 7.04697 11.5943 7.14418C11.4414 7.24911 11.2514 7.40082 10.9417 7.64961L7.1004 10.7346C6.73765 11.026 6.70113 11.0657 6.68057 11.0936C6.64692 11.139 6.62568 11.1841 6.61376 11.226L6.61333 11.2279C6.61333 11.2279 6.61235 11.2327 6.6115 11.2386C6.60971 11.2509 6.60718 11.2733 6.60506 11.3128C6.60033 11.4008 6.6 11.517 6.6 11.7234V17H9.4V15.0628C9.4 13.6205 10.6465 12.5943 12 12.5943C13.3535 12.5943 14.6 13.6205 14.6 15.0628V17H17.4V11.7234C17.4 11.5175 17.3996 11.4012 17.3948 11.3135C17.3927 11.2742 17.3901 11.2517 17.3883 11.2393C17.3874 11.2333 17.3864 11.2283 17.3864 11.2283L17.3859 11.226C17.3734 11.1821 17.352 11.1373 17.3197 11.0936C17.2991 11.0658 17.2626 11.0261 16.8998 10.7346L13.0598 7.65062C12.7496 7.40152 12.5593 7.24956 12.4062 7.14448C12.2643 7.0471 12.2104 7.03038 12.1919 7.02537ZM19.4 17V11.7234C19.4 11.699 19.4 11.6744 19.4001 11.6498C19.4007 11.3339 19.4013 11.0009 19.3094 10.6784C19.2298 10.3987 19.0999 10.1372 18.9277 9.9043C18.7319 9.63963 18.4719 9.43143 18.2108 9.22229C18.1912 9.20663 18.1717 9.19097 18.1521 9.17528L14.2876 6.07159C14.0103 5.84887 13.7608 5.64843 13.5378 5.49541C13.297 5.33019 13.0335 5.18143 12.7159 5.09521C12.2482 4.96826 11.7517 4.96826 11.284 5.09521C10.9665 5.1814 10.7031 5.33011 10.4626 5.49518C10.2401 5.64788 9.99113 5.84782 9.71468 6.06987L5.84804 9.17528C5.8286 9.19089 5.80915 9.20647 5.78971 9.22204C5.52834 9.43135 5.26837 9.63955 5.07256 9.9043C4.90155 10.1355 4.7704 10.3967 4.69019 10.6784C4.59861 11.0001 4.59927 11.3329 4.5999 11.6467C4.59995 11.6724 4.6 11.698 4.6 11.7234V17H4C3.44772 17 3 17.4477 3 18C3 18.5523 3.44772 19 4 19H20C20.5523 19 21 18.5523 21 18C21 17.4477 20.5523 17 20 17H19.4ZM12.6 17V15.0628C12.6 14.883 12.4138 14.5943 12 14.5943C11.5862 14.5943 11.4 14.883 11.4 15.0628V17H12.6Z\" fill=\"#1F1646\"\/><\/svg> <\/span><span class=\"breadcrumb__home__name\">\ud648 <\/span><\/a><span class=\"delimiter\">\/<\/span><\/div><div class=\"breadcrumb__parents\"> <button class=\"text breadcrumb__parents__menu\">&#8230; &nbsp;\/<\/button><\/div><div class=\"breadcrumb__dropdown shadow\"><\/div><div class=\"breadcrumb__current\"><span>Imex America 2023\uc5d0 \ud3ec\ud568 \ubc0f \uc18c\uc18d<\/span><\/div><\/nav><\/div><\/div> <\/div>\n\n\n\n<div class=\"custom-block padding--bottom \" > <div class=\"single-resource-hero\" id=\"block_a8e092ff91895f442b6d5c04b28859d2\" data-theme=\"midnight-elegance\"><div class=\"wrap-shapes\"><div class=\"container\"><div class=\"shapes\"><svg width=\"133\" height=\"91\" viewBox=\"0 0 133 91\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M9.87022 19.5547L19 28.5581L9.87022 37.5615L0.740437 28.5581L9.87022 19.5547Z\" fill=\"var(--color2)\"\/><path d=\"M47.9562 0.000174339L71 22.7251L47.9562 45.45L24.9124 22.7251L47.9562 0.000174339Z\" fill=\"var(--color2)\"\/><path d=\"M38.9138 55.1376L53 69.0288L38.9139 82.92L24.8277 69.0288L38.9138 55.1376Z\" fill=\"var(--color3)\"\/><path d=\"M96.7761 19.3633L133 55.0859L96.776 90.8086L60.5521 55.0859L96.7761 19.3633Z\" fill=\"var(--color1)\"\/><\/svg><\/div><\/div><\/div><div class=\"container container--sm\"><div class=\"row align-center justify-between mobile-reverse\"><div class=\"col-12\"><div class=\"resource-hero__content\"> <h1 class=\"title headline\" data-pinnable>Imex America 2023\uc5d0 \ud3ec\ud568 \ubc0f \uc18c\uc18d<\/h1>  <span class=\"eyebrow eyebrow--sm resource-hero__content__date\">1\uc6d4 08, 2024 <\/span>    <\/div><\/div><div class=\"col-12\"> <div class=\"wrap-image  wrap-video  wrap-image--fill  wrap-video--margin\" id=\"video-block_a8e092ff91895f442b6d5c04b28859d2\" data-pinnable><template v-if=\"!isPlaying\"> <div class=\"play-btn\" @click=\"playVideoClick\"><svg width=\"18\" height=\"20\" viewBox=\"0 0 18 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M5.80014 2.30273C4.22495 1.3933 3.43658 0.938714 2.7903 1.00664C2.22659 1.06589 1.71495 1.36175 1.38178 1.82031C0.999943 2.34586 0.999943 3.25473 0.999943 5.07236L0.999942 14.7753C0.999942 16.5929 0.999942 17.5017 1.38178 18.0272C1.71495 18.4858 2.22659 18.7818 2.7903 18.841C3.43658 18.9089 4.22495 18.4545 5.80014 17.5451L14.2001 12.6953C15.7753 11.7859 16.5628 11.331 16.8271 10.7373C17.0576 10.2195 17.0576 9.62783 16.8271 9.11002C16.5629 8.51661 15.7754 8.06197 14.2016 7.15329L5.80014 2.30273Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/div><\/template>  <div class=\"video-player\" ref=\"iframe\" data-vimeo-url=\"https:\/\/player.vimeo.com\/video\/892091402?h=9912a32e7d#t=\" data-vimeo-autoplay=\"true\" data-vimeo-muted=\"true\"><\/div> <\/div><\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n\n<div class=\"custom-block \" ><div class=\"container container--sm\"> <div class=\"text-block\"><div class=\"container container--fluid\"><div class=\"\">  <div class=\"text\" data-pinnable><h3>\ubaa9\uc801<\/h3>\n<p>Imex America\ub294 \ud68c\uc758 \ubc0f \uc774\ubca4\ud2b8 \uc5c5\uacc4\uc5d0\uc11c \ubbf8\uad6d\uc5d0\uc11c \uac00\uc7a5 \ud070 \uc804\uc2dc\ud68c\uc785\ub2c8\ub2e4. 2023 \ub144 \ud589\uc0ac\ub294 15,000 \uba85\uc758 \ud68c\uc758 \ubc0f \uc774\ubca4\ud2b8 \uc804\ubb38\uac00, \ubc29\ubb38\uac1d \ubc0f \uc804\uc2dc \uc5c5\uccb4\ub97c \uc720\uce58\ud588\uc2b5\ub2c8\ub2e4.\u00a0Encore\ub294 2 \ub144 \uc5f0\uc18d Imex America\uc640 \ud798\uc744 \ud569\uccd0\uc11c \uc77c\uc0c1\uc801\uc778 \ud589\uc0ac \uacb0\uc815\uc744 \ud1b5\ud574 \ub9cc\ub098\ub294 \uc804\ubb38\uac00\ub4e4\uc774 \uc5b4\ub5bb\uac8c \uc138\uc0c1\uc744 \ubcc0\ud654\uc2dc\ud0ac \uc218 \uc788\ub294\uc9c0 \ubcf4\uc5ec\uc8fc\ub294 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud588\uc2b5\ub2c8\ub2e4.\u00a02023 \ud65c\uc131\ud654\uc5d0 \ub300\ud55c \ube44\uc804? \uc778\uac04 \uc911\uc2ec\uc758 \ub514\uc790\uc778\uc744 \ud1b5\ud574 \ud3ec\uc6a9\uc744 \uc721\uc131\ud558\uace0 \uc18d\ud55c \ub300\ud654\uc5d0 \uc0dd\uba85\uc744 \ubd88\uc5b4 \ub123\uc2b5\ub2c8\ub2e4.<\/p>\n<p>Ben Erwin\uc758 Encore \uc0ac\uc7a5 \uacb8 CEO\ub294\u201c\uace0\uac1d\uc774 \ucee4\ubba4\ub2c8\ud2f0\ub97c \ud568\uaed8 \ubaa8\uc744 \ub54c \uac1c\uc778\uc801\uc73c\ub85c\ub098 \uc804\ubb38\uc801\uc73c\ub85c \uc778\uac04\uc758 \uc694\uc18c\uc640 \uc5f0\uacb0\ud558\ub294 \ubc29\ubc95\uc744 \ucc3e\ub294 \uac83\uc774 \uc815\ub9d0 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n<p>Encore \uac00\uc774 \uc8fc\uc81c\uc5d0 \ub300\ud55c \ud1a0\ub860\uc744 \ucd09\uc9c4\ud558\ub294 \ubc29\uc2dd\uc740 \uc8fc\uc81c \uc790\uccb4\ub9cc\ud07c \uc758\ub3c4\uc801\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uc774 \ud300\uc740 \uc5c5\uacc4 \ucd5c\uace0\uc758 \ud1b5\ucc30\ub825\uc73c\ub85c \ubb34\uc7a5 \ud55c \ub2e4\uc74c\uc744 \uc54c\uace0\uc788\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\ud50c\ub798\ub108\uc758 93%\uac00 \ubab0\uc785 \ud615 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \ucc38\uc11d\uc790\ub97c \ucc38\uc5ec\uc2dc\ud0ac \uac00\ub2a5\uc131\uc774<\/li>\n<li>\ud50c\ub798\ub108\uc758 85%\uac00 \ubab0\uc785 \uacbd\ud5d8\uc774 \ub354 \ud070 \ucc38\uc11d\uc790 \ucc38\uc5ec\ub97c \ucd09\uc9c4\ud55c\ub2e4\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/li>\n<li>\ud50c\ub798\ub108\uc758 83%\uac00 \ubab0\uc785\uac10\uc788\ub294 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \uae30\uc220\uc774 \uc774\ubca4\ud2b8 ROI\ub97c \ud5a5\uc0c1\uc2dc\ud0ac \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>Encore\ub294 \ud50c\ub798\ub108\uc5d0 \ub300\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \uc870\uc815\ud558\uc5ec \ubab0\uc785 \ud615 \uc2a4\ud1a0\ub9ac \ud154\ub9c1\uc744 \uc81c\uc791\ud588\uc2b5\ub2c8\ub2e4\u00a0<em>\uc790\uc720\ub86d\uac8c \ud574\uc694 : \uc5ec\ud589\uc744 \uacc4\uc18d\ud558\uc2ed\uc2dc\uc624<\/em>\u00a0\ud65c\uc131\ud654, \uc120\ubcf4 \ub3c4\uad6c \ubc0f \uae30\uc220 \ud50c\ub798\ub108\ub294 \uc790\uc2e0\uc758 \uc774\ubca4\ud2b8\uc5d0 \ud1b5\ud569\ub418\uc5b4 \ubaa8\ub4e0 \ucc38\uac00\uc790\uac00\ubcf4\ub2e4 \uc27d\uac8c \u200b\u200b\uc561\uc138\uc2a4 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3>\ud574\uacb0\ucc45<\/h3>\n<p>\ubc29\ubb38\uc790\uac00 \uc18c\uc18d \ubc0f \ud3ec\uc6a9\uc744\uc704\ud55c \uc124\uacc4\uc758 \uac00\uce58\ub97c \uc801\uadf9\uc801\uc73c\ub85c \ub290\ub07c\uae30 \uc704\ud574 Encore \ud300\uc740 5,600-sq\ub97c \ubcc0\ud654 \uc2dc\ucf30\uc2b5\ub2c8\ub2e4. Ft. \ub2e4\uc591\ud55c \uae30\uc220 \uc194\ub8e8\uc158\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc644\uc804\ud788 \ubab0\uc785 \ud615 \uacbd\ud5d8\uc73c\ub85c \ud658\uacbd.<\/p>\n<p>\uc77c\ub2e8 \uc1fc \uc900\ube44\uac00\ub418\uba74 \ud65c\uc131\ud654\ub294 \uc2dc\uac01 \ubc0f \uccad\uac01 \uc9c0\uc6d0 \ub3c4\uad6c\ub97c \uac16\ucd98 \ubab0\uc785 \ud615 \uadf9\uc7a5\uc744 \uc81c\uacf5\ud588\uc2b5\ub2c8\ub2e4.\u00a0<em>\uc27d\uac8c \uc0dd\uac01\ud558\uc2ed\uc2dc\uc624\u00a0<\/em>\ud5cc\uc2e0\uacfc \ucee4\ubba4\ub2c8\ud2f0 \uacf5\uac04, \ucc38\uc11d\uc790\ub4e4\uc774 \uc0c8\ub85c\uc6b4 \uc544\uc774\ub514\uc5b4\uc640 \uae30\uc220\uc744 \uc7a5\ub09c\uc2a4\ub7fd\uac8c \ud0d0\uc0c9 \ud560 \uc218\uc788\ub294 \uc601\uc5ed. \ud65c\uc131\ud654\uc758 \uac01 \uce21\uba74\uc740 \uc758\ub3c4\uc801\uc73c\ub85c \uc124\uacc4\ub418\uc5b4 \uc758\ubbf8\uc788\ub294 \uc5f0\uacb0\uc744 \uc704\uc870\ud558\uace0 \ucc38\uc5ec\ub97c \ucd09\uc9c4\ud558\uba70 \uc0ac\uac74\uc758 ROE\ub97c \ud5a5\uc0c1\uc2dc\ud0a4\uae30 \uc704\ud574 \ubab0\uc785\uc5d0 \ub300\ud55c \ud50c\ub798\ub108\uc758 \uad00\uc2ec\uc744 \ud65c\uc6a9\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p><strong>\ucd5c\ub300\ud55c\uc758 \uc601\ud5a5\uc744 \ubbf8\uce58\uae30 \uc704\ud574 :<\/strong><\/p>\n<ul>\n<li>\ud5a5\uae30, \uc870\uba85, \uc0ac\uc6b4\ub4dc, \ud130\uce58 \uc2a4\ud06c\ub9b0 \ubc0f \uae30\ud0c0 \uae30\uc220\uc744 \ud1b5\ud574 \uc5ec\ub7ec \uac10\uac01\uc744 \ud65c\uc131\ud654\ud558\uc5ec \ucc38\uac00\uc790 \ucc38\uc5ec\ub97c \uac1c\uc120\ud558\uace0 \ud559\uc2b5\uc744 \ud5a5\uc0c1 \uc2dc\ud0a4\uba70 \uc815\ubcf4 \ubcf4\uc874\uc744 \ub192\uc774\uae30<\/li>\n<li>50 \uac1c\uc758 \ucee4\uc2a4\ud140 \ub9ac\uae45 \ud6c4\ud06c\ub97c \ub9e4\ub2ec\uc544 \ub2e4\uc591\ud55c \uac1c\ubc29 \ud50c\ub85c\uc6b0 \ud658\uacbd\uc744 \ub9cc\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/li>\n<li>\ubab0\uc785 \ud615 \uadf9\uc7a5 \uacbd\ud5d8\uc744 \uc81c\uc791\ud588\uc2b5\ub2c8\ub2e4.\n<ul>\n<li>16 : 9 \ud654\uba74 \uc808\ub2e8 \uc2dc\uac01\uc801 \uc2a4\ud1a0\ub9ac \ud154\ub9c1\uc744\uc704\ud55c \ub2e8\uc77c \uc5f0\uacb0\ub41c \ub7a9 \uc5b4\ub77c\uc6b4\ub4dc \ud654\uba74\uc744 \ub9cc\ub4ed\ub2c8\ub2e4.<\/li>\n<li>\uc778\uac04 \uc911\uc2ec\uc758 \uc774\ubca4\ud2b8 \ub514\uc790\uc778\uc774 \ud3ec\uad04\uc801 \uc778 \uacbd\ud5d8\uc744 \ucc3d\ucd9c\ud558\uace0 \uc18c\uc18d\uc744 \ub192\uc774\ub294 \ubc29\ubc95\uc744 \ud0d0\uad6c\ud558\ub294 \ubab0\uc785 \ud615 \uadf9\uc7a5\uc758 \ubbf8\ub514\uc5b4 \ucee8\ud150\uce20\ub97c \uace0\uc548, \ub514\uc790\uc778, \uc791\ubb38 \ubc0f \uc81c\uc791<\/li>\n<li>\uc608\uce21\uc744 \uc313\uace0 \uc6d0\ubcf8 \uc774\ubbf8\uc9c0\ub97c \ud63c\ud569\ud558\uc5ec \ucf58\ud150\uce20\ub97c \uc6d0\ud65c\ud558\uac8c \uc804\ub2ec\ud569\ub2c8\ub2e4.<\/li>\n<li>5.1 \uc11c\ub77c\uc6b4\ub4dc \uc0ac\uc6b4\ub4dc\ub85c \uccad\uc911\uc744 \uac10\uc2f8\uace0 \uc788\uc2b5\ub2c8\ub2e4<\/li>\n<li>\ucc28\uc784 go \u2120\ub97c \ud1b5\ud574 \uc561\uc138\uc2a4 \ud55c QR \ucf54\ub4dc\ub97c \ud1b5\ud55c \ud3d0\uc1c4 \ucea1\uc158\uc73c\ub85c \uc190\uc0c1\ub41c \uccad\uac01\uc5d0 \ub300\ud55c \uc811\uadfc\uc131 \uc99d\uac00<\/li>\n<li>\ud5e4\ub4dc\ud3f0\uc744 \ud1b5\ud574 \uc2dc\uac01 \uc7a5\uc560\uc778\uc5d0 \ub300\ud55c \ube44\ub514\uc624, \uc624\ub514\uc624 \ubc0f \uc774\ubbf8\uc9c0 \uc124\uba85 \uc81c\uacf5<\/li>\n<\/ul>\n<\/li>\n<li>\ucd9c\uad6c \ubc16\uc5d0\uc11c &#8216;\uc57d\uc18d \ubcbd&#8217;\uc744 \uad6c\uc131\ud568\uc73c\ub85c\uc368 \ubab0\uc785 \ud615 \uadf9\uc7a5 \uacbd\ud5d8\uc5d0 \ub300\ud55c \ubc18\uc601\uc744 \uc7a5\ub824\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n<li>\uc124\uacc4\ub41c \ub300\ud654 \uad6c\uc11d\uc5d0\uc11c\u00a0<em>\uc27d\uac8c \uc0dd\uac01\ud558\uc2ed\uc2dc\uc624\u00a0<\/em>\ucc38\uc11d\uc790\ub4e4\uc774 \ubb34\uc5ed \uc1fc \ud50c\ub85c\uc5b4\uc758 \ubc88\uc7a1\ud568\uc744 \ud53c\ud560 \uc218\uc788\ub294 \uacf5\uac04<\/li>\n<li>Fireside Chats, Linkedin Lives \ubc0f Happy Place \ub300\ud654\ub97c \ucd09\uc9c4\ud558\uace0 \ub124\ud2b8\uc6cc\ud0b9 \uae30\ud68c\ub97c \ub298\ub9ac\ub294 \ud589\ubcf5\ud55c \uc2dc\uac04<\/li>\n<li>\ud640\ub85c\uadf8\ub7a8, \uc2a4\uc719 \uc88c\uc11d \ubc0f \uc778\uac04 \ud06c\uae30\uc758 \uc870\ub958 \ucf00\uc774\uc9c0\ub97c \uc81c\uacf5\ud558\uc5ec \ub300\ud654\uc2dd, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uce5c\ud654\uc801 \uc778 \uc0ac\uc9c4 \uae30\ud68c\ub97c \ub9cc\ub4ed\ub2c8\ub2e4.<\/li>\n<\/ul>\n<h3>\uacb0\uacfc<\/h3>\n<p>\ud589\uc0ac \uae30\uac04 \ub3d9\uc548 700 \uba85\uc758 \ud50c\ub798\ub108\uac00\u00a0<em>\ud574\ubc29\ub429\ub2c8\ub2e4<\/em>\u00a0\ucde8\uc57d\uc131, \uacbd\uc678, \uacbd\uc774 \ubc0f \ud765\ubd84\uc758 \uc5ec\uc815, \uc778\uac04 \uc911\uc2ec\uc758 \uc774\ubca4\ud2b8 \ub514\uc790\uc778\uc774 \ub354 \ub098\uc740 \ucc38\uac00\uc790 \uacbd\ud5d8\uc744 \ub9cc\ub4dc\ub294 \ubc29\ubc95\uc744 \ubc30\uc6b0\ub294 \ud559\uc2b5. Portal, Fireside \ubc0f Theatre Traffic\uc5d0 \uc758\ud574 \ucd94\uac00 2,000 \uac1c\uc758 \uc778\uc0c1\uc774 \uc0dd\uc131\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774\ubca4\ud2b8\uac00 \ub05d\ub0a0 \ubb34\ub835, Encore\ub294 177 \uac1c\uc758 \ub9ac\ub4dc\ub97c \uc790\uaca9\uc744 \uac16\ucd94 \uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uadf8\ub9cc\ud07c\u00a0<em>\ud574\ubc29\ub429\ub2c8\ub2e4<\/em> \uacbd\ud5d8\uc740 \ud604\uba85\ud558\uac8c \uc124\uacc4\ub41c \uc774\ubca4\ud2b8\uac00 \uc5b4\ub5bb\uac8c \ucee4\ubba4\ub2c8\ud2f0\ub97c \uad6c\ucd95\ud558\uace0 \uc870\uc9c1\uc758 \uc7a5\uac70\ub9ac \uacb0\uacfc\ub97c \ub2ec\uc131 \ud560 \uc218 \uc788\ub294\uc9c0 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.\u00a0\ud68c\uc758 \ubc0f \uc774\ubca4\ud2b8 \uc804\ubb38\uac00\ub294 \uc5ec\ub7ec \uc774\ud574 \uad00\uacc4\uc790\ub97c \ub9cc\uc871\uc2dc\ud0a4\uace0 \uc9c0\uc18d\uc801\uc778 \uad00\uacc4\ub97c \ucc3d\ucd9c\ud558\uba70 \uad81\uadf9\uc801\uc73c\ub85c \ubcc0\ud654\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ud3ec\uad04\uc801 \uc778 \uacbd\ud5d8\uc744 \ub9cc\ub4dc\ub294 \ubc29\ubc95\uc744 \ubc1c\uacac\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>Imex America Audience\uc5d0 \ub300\ud55c Encore\uc758 \uc774\ud574\ub294 \ub610\ud55c \uacf5\uac10 \uc801 \uc811\uadfc \ubc29\uc2dd\uc774 \uc5b4\ub5bb\uac8c \uc774\ubca4\ud2b8 \uacbd\ud5d8\uc5d0\uc11c \uc7a5\ubcbd\uc744 \uc81c\uac70 \ud560 \uc218\uc788\uc744\ubfd0\ub9cc \uc544\ub2c8\ub77c \ub354 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce58\uae30 \uc704\ud574 \uc18c\uc18d\uac10\uc744 \uac15\ud654\uc2dc\ud0a4\ub294 \ubc29\ubc95\uc744 \ubcf4\uc5ec\uc8fc\uc5c8\uc2b5\ub2c8\ub2e4. Encore\ub294 \ubaa8\ub4e0 \uac10\uac01\uc5d0 \ucc38\uc5ec\ud558\ub294 \ud658\uacbd\uc744 \uc758\ub3c4\uc801\uc73c\ub85c \uc124\uacc4\ud568\uc73c\ub85c\uc368 \ucc38\uac00\uc790 \ud559\uc2b5 \ubc0f \ucc38\uc5ec\ub97c \uc99d\uac00 \uc2dc\ucf30\uc2b5\ub2c8\ub2e4. \uc774 \uac10\uac01 \ud65c\uc131\ud654\ub294 \ub610\ud55c \ucc38\uac00\uc790\ub4e4\uc774 \uc5b4\ub5bb\uac8c &lt;\ub97c \uae30\uc5b5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774\ub418\uc5c8\uc2b5\ub2c8\ub2e4<em>\ud574\ubc29\ub429\ub2c8\ub2e4<\/em>\uacbd\ud5d8\uc73c\ub85c \uc778\ud574 \ub05d\ub098\uace0 \ub098\uba74 \uc624\ub7ab\ub3d9\uc548 \ub290\ub07c\uac8c\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p><img decoding=\"async\" src=\"file:\/\/\/Users\/andrearubash\/Desktop\/Content%20Translations\/Case%20Studies\/Korean\/break-free-imex-america-2023.html\" alt=\"\" \/><\/p>\n<\/div><\/div><\/div><\/div> <\/div><\/div>\n\n<div class=\"custom-block \" > <div class=\"decoration mobile-hide\" ><div class=\"container\"><div class=\"shapes style--1 position-left\" style=\"top: -250px\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"198\" height=\"139\" viewBox=\"0 0 198 139\" fill=\"none\"><path d=\"M95.436 92.7501L72.3226 115.866L95.436 138.982L118.549 115.866L95.436 92.7501Z\" fill=\"#00BFDE\"\/><path d=\"M49.2742 0.750226L-0.000610352 50.0303L49.2743 99.3103L98.5491 50.0303L49.2742 0.750226Z\" fill=\"#1B75BC\"\/><path d=\"M146.992 77.7501L132.434 92.3093L146.992 106.869L161.549 92.3093L146.992 77.7501Z\" fill=\"#A7549F\"\/><path d=\"M132.381 0.749976L106.213 26.9207L132.381 53.0913L158.549 26.9207L132.381 0.749976Z\" fill=\"#00BFDE\"\/><path d=\"M186.635 95.75L175.721 106.665L186.635 117.58L197.549 106.665L186.635 95.75Z\" fill=\"#1B75BC\"\/><\/svg><\/div><\/div><\/div> <\/div>\n\n<div class=\"custom-block padding--bottom \" > <section class=\"image-gallery\"><div class=\"swiper image-gallery-swiper\"><div class=\"swiper-wrapper\"> <div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7.jpg\" loading=\"lazy\" alt=\"A woman stands on stage at Break Free: IMEX America 2023 | Encore\u00ae, her image projected on a large screen. 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srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-2-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-2.jpg\" loading=\"lazy\" alt=\"A large indoor event space is being set up for Break Free: IMEX America 2023 | Encore\u00ae, featuring a blue and red stage backdrop with white birds and the words \u201cBREAK FREE.\u201d Several people work as colorful decorations hang above.\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-3.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-3-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-3.jpg\" loading=\"lazy\" alt=\"Several crew members set up stage equipment in a large indoor space for Break Free: IMEX America 2023 by Encore\u00ae, moving cables and gear cases under metal trusses on a glossy floor.\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-1.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-1-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-1.jpg\" loading=\"lazy\" alt=\"A group of people sit facing a large blue screen displaying BREAK FREE: IMEX America 2023 by Encore\u00ae with an orange illustration of a broken jail cell.\"><\/picture><\/div> <div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-7.jpg\" loading=\"lazy\" alt=\"A woman stands on stage at Break Free: IMEX America 2023 | Encore\u00ae, her image projected on a large screen. The backdrop reads BREAK FREE with white flying birds and a striking red and blue gradient design.\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-6.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-6-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-6.jpg\" loading=\"lazy\" alt=\"A group of people seated in a dark room at Break Free: IMEX America 2023 watch a large blue screen displaying a single empty birdcage with a swing, suspended in the center against a plain background\u2014an experience by Encore(R).\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-5.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-5-1200x344.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-5.jpg\" loading=\"lazy\" alt=\"A person with curly hair wearing glowing red headphones at Break Free: IMEX America 2023 by Encore\u00ae, seated among others in a dimly lit room with purple lighting.\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-apac.com\/wp-content\/uploads\/2025\/02\/casestudy-break-free-imex-america-2023-4.jpg\" 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18.0975 17.3165 17.707 17.707C17.3165 18.0975 16.6833 18.0975 16.2928 17.707L11.9999 13.4141L7.70711 17.707C7.31658 18.0975 6.68342 18.0975 6.29289 17.707C5.90237 17.3165 5.90237 16.6833 6.29289 16.2928L10.5857 11.9999L6.29289 7.70711C5.90237 7.31658 5.90237 6.68342 6.29289 6.29289Z\" fill=\"white\"\/><\/svg><\/button> <img decoding=\"async\" src=\"\" alt=\"\"><\/dialog><\/section> <\/div>\n\n<div class=\"custom-block padding--bottom \" ><div class=\"container\"> <div class=\"custom-html-container\"><hr><\/div> <\/div><\/div>\n\n<div class=\"custom-block padding--bottom \" ><div class=\"container container--sm\"> <div class=\"related-content-cards\" data-locked><div class=\"container\"><div class=\"related-content-cards__headline\">  <h2 class=\"title title--md\">Related Case Studies<\/h2><\/div><\/div><\/div> 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